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. Last Updated: 07/27/2016

Nokia-led Alliance to Introduce TV for Mobiles

TAIPEI, Taiwan -- Nokia and a group of Taiwanese media firms and telecom operators formed an alliance on Monday to promote a digital TV and radio service for users of mobile phones and handheld devices.

Taiwan will become the first market in Asia to launch such a pilot service after a similar test in Helsinki last week using Nokia phones equipped with a special antenna.

The feedback from the initial tests was positive, the world's top mobile phone maker said.

"The handset penetration rate in Taiwan is over 100 percent, and the island just started broadcasting digital TV last year, so it's a good time to develop mobile TV," Richard Sharp, a Nokia vice president, said in a statement.

Many people in Taiwan own more than one mobile phone, giving it the world's highest penetration rate.

Other major partners in the alliance include Chunghwa Telecom, Taiwan's largest phone company, compact disc maker CMC Magnetics, which is diversifying into the digital content, and some local TV and radio stations.

The pilot in Taiwan will begin in mid-2005, and the new Nokia 7710 handsets will be able to receive a digital broadcast for cellphones, called digital video broadcast for handheld -- abbreviated as DVB-H -- Nokia said. The companies did not discuss the costs of the new service.