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. Last Updated: 07/27/2016


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Gusinsky Still Needs State Favors

Media-MOST, engaged in a furious propaganda war with the presidential entourage, is vulnerable in defending its editorial integrity from the Kremlin because, like other media companies, it depends on government favors for survival and development. But owner Vladimir Gusinsky's hand is strengthened in his war with the Kremlin because Media-MOST is also different from other Russian media. It is the only private media holding built from scratch to grow and make money, not just exert political influence. Unlike other Russian media it has Western credit lines, which partly offsets its dependence on the government. With overseas financial support, and by allying itself with Gazprom - the huge natural-gas monopoly, which is not easily manageable from the Kremlin - Media-MOST has more independence than any other media company.

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