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. Last Updated: 07/27/2016

E-mail Is Selling Point

NEW YORK -- Electronic mail has replaced research as the leading reason given by people in the United States for using the Internet, according to a survey released by consulting firm PricewaterhouseCoopers.

Approximately 48 percent of U.S. consumers said e-mail was the primary reason to go online, followed by research at 28 percent, according to PricewaterhouseCoopers' 1999 Consumer Technology Survey. The numbers were essentially reversed in last year's survey.

In the United Kingdom, 39 percent use the Internet for e-mail, while 37 percent use it for research. Both German and French users primarily go online for research purposes.