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. Last Updated: 07/27/2016

Boy Band Na-Na Signs With Sony




Teenybopper boy band Na-Na have made show business history by becoming the first Russian band to sign with a major western record label, the Russian newspaper Kommersant reported.


The five-year contract with the Sony record company, expected to be officially announced Saturday, was hailed as a breakthrough for the local music scene. The deal is said to give Sony full rights to produce and distribute the band outside Russia.


Na-Na, a five-piece boy band that bears a striking resemblance to former British boy band Take That, has been one of the top draws in Russian pop music since 1989.


Sony CIS refused to comment Wednesday and Bary Alibasov, the group's manager, could not be reached for comment.


Other Russian musicians greeted the news positively, although not all harbored the same desire to crack the tough Western market.


"Bary [Alibasov] set himself the goal of going onto the world market," pop star Valery Leontiyev said. "I've never had any ambition to conquer the world."


"This is very significant for Russian show business," said Dima Pronin, the rhythm guitarist for Moscow group Magic Pump. "It shows that Sony has a serious interest in Russian music."


Others were less charitable. "These boys are really funny," said punk cabaret singer Natasha Medvedeva. "They jump around a lot and have a good time on stage. Japanese girls and boys like that kind of stuff."