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. Last Updated: 07/27/2016

Apple Unveils Changes

n WASHINGTON -- In its latest effort to stem its losses and shrinking market share, Apple Computer announced major changes in the way it designs, builds and distributes personal computers.


The Californian-based company -- which has lost nearly $2 billion in its past two fiscal years while its share of the PC market declined to 4.5 percent from 7.4 percent -- unveiled three machines Monday that Apple said will run intricate software applications more quickly than its previous models.


Apple also introduced a direct-sales program using the Internet as well as existing distributors.